Foz do Iguaçu Wins Emerging Destination Award at ABAV Expo 2026

Foz do Iguaçu received the “Emerging Destination” seal at the ABAV Expo 2026, held in São Paulo on October 1, 2026. The recognition was granted by Data Appeal Mabrian, of the AlmavivA Group, and is part of the 5th edition of the Tourism Excellence Award – Digital Destination.

The “Emerging Destination” category evaluates cities and regions on the rise in international tourism, considering indicators such as growth in air connectivity, tourist satisfaction index, local sustainability potential, and the evolution of reviews and stays on digital platforms.

Jonas Neto, head of the Marketing and Communication Division of the Municipal Tourism Secretariat of Foz do Iguaçu, highlighted that the result reflects the increased digital presence and relevance of the city, citing investments in online promotion, participation in fairs such as ABAV Expo 2026, sponsorship calls, and actions to expand air connectivity.

Data from the Division of Statistics and Tourism Studies (DVEET) show that Foz do Iguaçu’s hotel network experienced growth in occupancy rates in all months of 2026 analyzed up to August, compared to the same period in 2025. Between January and August, occupancies ranged from 68.29% to 83.02%. The largest increases compared to 2025 were recorded in June (+18.0%), May (+17.7%) and February (+13.6%).

The Tourism Secretariat remained at ABAV Expo 2026 until October 2, represented by the Director of Promotion, Digital Marketing and Events of Tourism and interim Tourism Secretary Petterson Gherlandi, and by civil servants Neumari Brites and Mariza Karling. At the city’s booth, 25 local trade companies were present.

Source: https://www.destino.foz.br/foz-do-iguacu-destino-emergente-premio-excelencia-turistica-2026